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SAP CRM Online Training

SAP CRM Online Training

SAP CRM Course Content

Learn Customer Realtionship Management (CRM) in Mantra Online Trainings and interact with current and future customers easily. Following are the course details. 

 

SAP New Dimensional – CRM

• Overview and Introduction to CRM
• Introduction to Net Weaver
• General SAP Transactions
• Foundation Architecture of my SAP CRM
• Overview of CRM server Technology and User Interface
• Business Partners
• Organizational Model

 

CRM Base Customizing

• Territory Management
• Product master
• Business Transaction Processing
• Activity Management
• Partner Processing

 

CRM Base Customizing

• Actions
• Overview of Pricing in CRM
• CRM Billing Overview
• CRM Middleware

 

CRM Interaction Center Win Client

• Interaction Center Overview
• Architecture landscape
• Win Client Profile & Configuring Components
• Action Box and alert molder
• Interaction center scripting

 

CRM Sales

• Opportunity Management
• Copy Control
• Quotation and Order Management
• Overview Contract Management

 

CRM Analytics

• Introduction to BW
• Activating CRM Business content
• Introduction to analytics
• Data Mining Work Bench
• Analysis Process Designer (APD)
• Customer analytics (data mining, CL TV)
• Marketing analytics (planning, Target group selection, RFM analytics)

 

Marketing

• Overview of marketing management in my SAP CRM
• Marketing and campaign planning
• Planning and performing marketing projects
• Marketing Calendar
• Personalized mail forms
• Creating personalized e-mails
• Business partner-controlled communication
• Segmenting business partners
• Marketing attributes
• Segment Builder
• Creating profiles and target groups
• Lead Management
• Campaign automation
• External List Management